We set out to create a brokerage providing exceptional real estate services in a nurturing, collaborative environment where our clients, estate agents, and employees feel taken care of, supported, and valued.

Here’s how we did it.

Everyone has their own journey to the real estate business, and sometimes those journeys intersect to create something extraordinary. Max Fitzgerald and Dominic Labriola became good friends while working for different brokerages in Los Angeles. They both knew that the experience of buying and selling homes could be so much better, both for clients and agents. They dreamed of creating a brokerage that provided great support and all of the tools and technology for success so its agents could focus on their clients to best understand and fulfill their needs. In 2019, with that vision as their guiding light, Max and Dominic partnered creating Craft & Bauer Real Estate Co.

In 2008, Dominic met Howard Tager, co-founder/CEO of TigerLead, a home search tool and real-estate lead generation company. TigerLead’s groundbreaking, integrated client relationship management software enabled Dominic to continue selling 50-60 homes a year in Lake Havasu City even after he relocated to L.A. In 2010, he began working at Partners Trust, a boutique brokerage in Beverly Hills where he met Shana Gates. In 2015 he co-founded Mercer Vine, a leading high-end residential real estate brokerage. Acting as COO, Dominic had the immersive experience of building a real estate brokerage from the ground up.

While working at Mercer Vine, Dominic met Max, and as they both gravitate toward kind, authentic people, they started to have lunch regularly and talk shop. They were both seeking greater purpose than they found in their current roles. With their values, aesthetic, and ethos aligned, Max and Dominic talked about real estate as a craft that requires skill, patience, persistence, and diligence, analogous to a farmer (German: bauer) yielding a successful crop over time. In 2019, Craft & Bauer Real Estate Co. was born.

Craft & Bauer began with a small group of agents in Los Angeles and slowly attracted knowledgeable, honest, forward-thinking professionals drawn to its ethos and values.

TODAY